In a big company maneuver designed to fortify its international messaging framework, BMG has seamlessly appointed Kristal McKanders Dube because the spearhead of its worldwide company communications technique. This pivotal position expects to leverage Dube’s expansive close to two-decade-long experience in communications and media technique, a testomony to her distinguished tenure at Warner Music Group (WMG) that spanned nearly six years.
Her journey at WMG was marked by her astute management within the international communications area for Warner Chappell Music (WCM), the place she adeptly managed govt and songwriter communications, company occasions, and philanthropic endeavors, all from WMG’s West Coast powerhouse in Los Angeles.
With Los Angeles serving as her operational base, McKanders Dube’s new position at BMG entails reporting on to CEO Thomas Coesfeld. Her duties will encapsulate steering BMG’s inside and exterior communication methods and fostering synergies with BMG’s father or mother entity, Bertelsmann.
Her illustrious profession at WMG noticed her taking part in a pivotal position because the senior vp of communications and advertising. She was instrumental in architecting Warner Chappell’s communications blueprint, considerably contributing to the corporate’s narrative through the CEO transition and triumphantly surpassing the $1 billion income landmark.
McKanders Dube’s position has been essential in main media relations, cultivating thought management initiatives, and synchronizing the corporate’s social media persona with its overarching communication targets.
Earlier than her impactful stint at WMG, McKanders Dube polished her expertise in client model and luxurious lodge public relations, initially slicing her enamel at IHG Lodges & Resorts, adopted by roles at MSL Group and Jackson Spalding. Her profession embarked from the colourful corridors of tv and radio reporting, the place she left an indelible mark within the Detroit media panorama.
2023 marked a big milestone as she was heralded as the highest music business PR govt in Billboard’s “Energy of Publicity” record, a testomony to her indelible impression on the business. Her tenure at Warner Music was additional distinguished by her involvement with the Warner Music Group/Bravatnik Household Basis Social Justice Fund board and her staunch help for numerous company DEI initiatives.
“Kristal’s inherent storytelling prowess, intertwined together with her adeptness in company and music publishing communications, positions her as a pivotal part of our group.”
Thomas Coesfeld, CEO, BMG
Thomas Coesfeld additional elaborated, “That is an exhilarating epoch for BMG, standing on the cusp of monumental progress inside the quickly evolving music business panorama. We’re elated to welcome Kristal onboard throughout such a transformative part, assured that her modern views will considerably improve our enterprise narrative.”
“Unveiling the distinct narratives and viewpoints of the artists, songwriters, and executives that sculpt the music we cherish has at all times been my fervent ardour.”
Kristal McKanders Dube
McKanders Dube expressed, “Fueling the distinctive narratives and views of the creative and govt drive behind our beloved music has perpetually ignited my zeal. As BMG embarks on this novel journey below stellar new management, my enthusiasm is boundless in nurturing and amplifying the model’s stature, while persevering with to relate the exceptional journeys of business trailblazers propelling the march of music ahead.International Music Enterprise
